Within the traditional manifestation, the Carnival in Strumica, held each year on the occasion of the religious holiday Prochka, the University of Tourism and Management in Skopje had its own branded stand, where a team of employees and students of the visitors of the Carnival in Strumica, with promotional activities presented the faculties that work in the composition of UTMS, the curricula, the methodology of studying as well as the possibilities and the conditions for studying. The promotion of UTMS has caused great interest, especially among the high school students who were clearly interested in the manner and conditions of study.